Every country and culture has its own idiosyncrasies when it comes to food consumption, which are best explained with data. Separately, we’ve covered ground on macro socio-economic patterns surrounding Vietnam’s F&B sector. This time round, we deliver an in-depth report on the facts and trends underlying this growing economy. For this article, we have referenced Decision Lab’s Out-of-Home Food &...
Slated to be Asia’s rising economic tiger, Vietnam’s untapped market is an increasingly worthwhile choice for foreign investment and global brands to expand into. The country reports steady economic growth, an increasingly well-educated population, and a young population whose median age is 30.7. As Chinese wages continue to rise, the Southeast Asian nation becomes an increasingly...
Ever wondered why so many people are drawn to coffee? For the coffee addicts out there, having at least one cup of coffee a day is a must. For some, the withdrawal symptoms of missing a cup can be pretty lethal (consider the effects of falling asleep in front of your boss at a meeting)....
